From the relative performance graph: GTX 480 faster than GTX580 eh?
To chime in on games being optimized for nvidia... I used to be totally against it and be really angered when new games came out that were twimtbp because I knew they'd suck on my card. I've since realised that nvidia don't have any areas in which they take a massive hit, unlike ati, so I guess, dirty tactics or not, that nvidia is just a better choice. If ati were really concerned about us getting good performance in these types of titles they'd just pay the developers to optimize for them to. It appears as if they are not though, so 2 fingers up to amd for this generation!
Having said that I did nearly get the HD6970 instead of the GTX570 that's going to be my christmas present; just as good performance if not a little better in non-nvidia titles, 2GBs of ram, and eyefinity are all great reasons. The draw of the folding power on nvidia cards was too much for me though. Should amd fix folding performance it will be entirely the better card, but waiting on them to fix things has not proven to be the best strategy in my experience.
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