Quote Originally Posted by Sentential View Post
Hmmmm I have a different take on this. I personally think that by using the PLLs they are going to use that as a lynchpin against motherboard manufactuers by forcing them to pay some sort of royalty in order to get overclocking motherboards.

Specifically to me this sounds like a means to effectively lock out nvidia from the enthusiast market and force them to give SLI liscenses to Intel.
That along with the mainstream segment they are targetting, with their millions of dollars of marketing r&d that gives them the pricepoints and performance numbers they need to meet... makes a hell of a lot of sense.
Intel is not a person.
Its a company responsible to shareholders, and their only concern is to keep a good public image while making as much money as possible, the latter being more important than the former.. remember they are not your friend, its fun to personify them, and indeed they want you to ascribe human traits..but they are a company that is making money, and if you view their decisions with that in mind, this is a very wise decision on their part. Amd is no different, just intel happens to be in the drivers seat atm with tech and marketshare.