I would like to see some price shifting as well but I'm not so sure we will with the first keplers hitting the market, the top performing card will always command a premium even if its only marginally faster. Unless the card nvidia launches is going to be a direct competitor performance wise it will hit at a different market and price segment without affecting the price of high end cards.
However if Nvidia manages to perform on par with the 7970 then there's a good chance we'll see some price adjustments from AMD.
I have no particular bias either on hardware, it all boils down to what I need for what I'm willing to spend when I'm ready to buy.
All my htpc's have AMD cards while my gaming and work systems I ended up with Nvidia hardware, that's just the way the cards fell.
As with all hardware, there's always something better around the corner, when I'm ready to buy I'm generally ready to buy without putting too much emphasis on whats around the corner, there's always something. If something that much better comes out it's fairly easy to sell off old hardware on ebay or friends.




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