Quote Originally Posted by BababooeyHTJ View Post
We are talking about $700 video cards here.



Your average Joe isn't buying a $700 video card either. I would venture to say that a fair amount of people buying 6990 will be using aftermarket cooling. I doubt that someone spending that kind of money will tolerate that kind of noise for a 24/7 gaming rig.
you would be really surprised. I'm not talking about average Joe best buy shopper I'm talking about the average gamer who is dangerous enough to cobble together their own system and get it running. and the only thing they know about overclocking is that is voids warranties and "damages" your hardware. they run stock CPU coolers to boot.... these are the people who most often buy these dual GPU cards.... any enthusiast with half a brain gets a pair of cards for SLI or CFX... and I'm not just making this up... these are real trends that I have noticed from experience.... we never hear about these people on XS because these people don't belong to forums like XS....