NVIDIA GTX 595 (picture+Details)

[BababooeyHTJ]

I second that. Water cooling isn't that widely used.

We are talking about $700 video cards here.

well believe it because I can assure you that 95% of people who buy the 6990 or GTX 590 will use the stock cooler.... I can also assure you that at least 70% (i would say closer to 90%) of the people who buy 6990 will not flip the bios switch or even think about OCing it.

however this is XS so most of those thing don't apply. it will all come down to OCed performance for any of us... and if any other Fermi chip has been a representation.... this card will OC like a total champ.... stock at 612mhz.... who cares.... OC to 850mhz (or more)... now we are talking...

Your average Joe isn't buying a $700 video card either. I would venture to say that a fair amount of people buying 6990 will be using aftermarket cooling. I doubt that someone spending that kind of money will tolerate that kind of noise for a 24/7 gaming rig.