Quote Originally Posted by Mats View Post
Actually, what makes me upset is the thought of all the people here at XS who bought an AM3 board this spring with the intention to upgrade to BD next year. Yeah, it's their money, but I really feel sorry for them.

Look, even AMD admitted they tried to keep the AM3 socket before changing their minds.
i hope those people will be happy with Thuban until AM4 comes out. chances are if they need a top of the line BD chip, they will be ok with buying a new motherboard. keep in mind how small of a market was hurt, so that EVERYONE can be happier with BD. how many people actually bought a 800 series AM3 board with an intention of dropping in a 400$ cpu 12 months later? less than 10,000 people?

if it really was going to hurt AMD that much, maybe they offer a discounted upgrade. show you purchases a 800 series board after the days AM3 was announced as compatible, and before it was announced as incompatible, and send them a rebate for 50$ off a new board. it might cost them in the end less than an advertisement, and get them lots of respect and media attention.