Quote Originally Posted by savantu View Post
True. But it is incremental to current business and it is an opportunity that needs to be pursued.



If Atom is weak, what about current ARM designs like Ipad and Iphone ? Those CPUs are much slower than Atom. Maybe the whole point is not performance, but power ? Atom has still too much performance per clock to be able to go down to a few hundred milliwats of power. The uarch needs to be simplified or moved aggressively to new processes. Performance is the last issue.



Why bother and reinvent the wheel when you already have x86 ? The whole problem is getting it into the right envelope. And from then on, for Intel at least, its process advantage will leave ARM&foundries in the dust.
The atom IS weak, it can't even decode HD properly. Nor can it handle flash. SoCs for mobile platforms work because they have dedicated silicon for handling tasks or are very well optimized. The atom is just a pathetic all rounder. What's the point of trying to stuff x86 into that segment?

None, except if you're intel and want to make money. But it's not working very well right now.