I agree that the renaming is pretty lame but seriously anybody who is buying a discrete video card and doesn't know anything about what they are actually buying doesn't give a rats rumpus about it to begin with or should be seeking help in their purchase. Not everyone needs to be informed because it simply doesn't matter or that they simply don't care and just want video. An unsuspecting buyer that is clueless can just as easily end up with an AGP or PCI card, also considering very old video cards are still manufactured and sold today a consumer can end up with a 5 generation old video card just as easy a current gen video card without using basic common sense.
You don't have to be the sharpest tool in the shed to be able to read a product box to compare or simply google, its really not rocket science.
The world isn't going to hold the consumers hand, consumer's have survived happily for many years just fine and I believe they will continue to do so.
Obviously you are not falling for any rebranding, do you think you are that much smarter than the rest of the world...
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