I'm not gonna to take notice until proper info is out instead of relying on FUD.
But if this is true and this is a dual-card... it is estentially going to be 2x9800GTX something the GX2 should really be already. Does smell alot like 7series so they better bloody have a good card that they are developing all this time to for the 10,000 series or equivilant.

There is a market gap for them to fit a dual 9800gtx card in, well in UK markets. 8800GTX/Ultra was in the top £400->low/mid £500, and with the 9800GX2 @ £390ish then its quite probably this article could prove true.