Apogee GTX custom plexi top

[gabe]

Gabe, you stock really has very little float and hard to requisition. I tried.

Not the stock, the financial statements.. balance sheet, P&L, it's all posted on the pinks and on our site.

[ranker]

We are a publicly traded company. Our margins are public record, all you have to do is look up our financial statements. After you take the time to do this, then I would appreciate it if you considered withdrawing this "ridiculous margins" statement which is essentially meaningless.

Thank you in advance.

We are healthy Thanks God, and you should rejoice. This is what allows us to keep giving you leading edge products.

Of course I rejoice as I'm often labeled a Swiftech fanboy on other forums.

However, I'd like to make it clear that you're stating that the margin between the Apogee GT and the Apogee GTX are exactly the same.

I really don't care how much you charge for a product as long as I get what I want in that product. Part of what I want and have always wanted is an alu free block. Maybe my assumptions are wrong in comparing Danny's cost for producing a Fuzion block to the comparable GT, which is then used as a point of comparison for the costs/margin for the GTX. But please, if I'm wrong let me know and show me that the margin between a GT and a GTX are the same.

[Pete]

We are healthy Thanks God, and you should rejoice. This is what allows us to keep giving you leading edge products.

When the ........... did GOD ever got involved in WC and PC's?

I'm not a relgious man as i preach the dude below your feet Gabe but putting the message out there is not needed!

It's shown enough on US TV daily not needed for Intl forum!

Oh and in truth, your are the devil for using aluminum and copper and shoddy anodizing on the GTX!

[nealh]

Oh and in truth, your are the devil for using aluminum and copper and shoddy anodizing on the GTX!

Do you know this for a fact?????

[sick_g4m3r]

When the ........... did GOD ever got involved in WC and PC's?

I'm not a relgious man as i preach the dude below your feet Gabe but putting the message out there is not needed!

It's shown enough on US TV daily not needed for Intl forum!

Oh and in truth, your are the devil for using aluminum and copper and shoddy anodizing on the GTX!

thats harsh pete... *thinks he is joking*

[Mekrel]

Just ignore him, he was banned once already for his attitude. Let him keep heading that way and hopefully it will be a permmaban.

[gabe]

Just ignore him, he was banned once already for his attitude. Let him keep heading that way and hopefully it will be a permmaban.

I was going to respond, but you are right, its a waste. Too busy on a Saturday testing the new thermal tape for the memory modules on Stealth R2 :-) yes tape, not grease. Clean, easy no mess, reusable.. let's see how the O/C does with an without volt mod.

[gabe]

However, I'd like to make it clear that you're stating that the margin between the Apogee GT and the Apogee GTX are exactly the same.

I really don't care how much you charge for a product as long as I get what I want in that product. Part of what I want and have always wanted is an alu free block.

It is your "ridiculous" statement that bothers me. Using this adjective conveys the message that we are ripping people off when we are not. As I said take look at our bottom line.

Attempting to argue individual product margins by qualifying them as above is nonsensical from a business standpoint. What the market can bear, in other words what certain groups of users are happy to spend for a product or service is what makes sense.

[Mekrel]

I was going to respond, but you are right, its a waste. Too busy on a Saturday testing the new thermal tape for the memory modules on Stealth R2 :-) yes tape, not grease. Clean, easy no mess, reusable.. let's see how the O/C does with an without volt mod.

Tape being thinner than pads? Will be interesting to see. Isn't there a potential problem with differential core heights between different idividual 8800 cards that means you may get a memory chip with poor coverage?

As a pad filled in such gaps.

I had to dremel my MC14s to fit under my barbs which melted the tape, and I used shinetsu tape on them.

The three with the tape didn't get anywhere near as hot as the ones with the stock pads, but they were a good 3/4mm shorter.

[ranker]

It is your "ridiculous" statement that bothers me. Using this adjective conveys the message that we are ripping people off when we are not. As I said take look at our bottom line.

Attempting to argue individual product margins by qualifying them as above is nonsensical from a business standpoint. What the market can bear, in other words what certain groups of users are happy to spend for a product or service is what makes sense.

I'll withdraw that the use of that word then. Funny thing is I recommend Swiftech products up and down on most other forums and own most Swiftech products made. I even own and use the GTX. If a closet Swiftech fan boy can't even ask the CEO of his favored company questions, then who can?

I think you misinterpreted my line of questioning as well. Frankly, I believe you weren't forced to use alu for cost reasons when delrin could have been used, for much less cost. Injection molded delrin costs less than use of alu and its accompanying mil spec plating. I also believe that the costs of including a copper/brass top instead of the current one would have kept your margins equal to the GT. However, my understanding of the costs associated my be off if they're vastly different from Danny's and other block manufacturers I've talked to.

All of Swiftech's products in the past have won the price/performance crown, however, I feel as if the GTX had missed this mark. The much higher price can be justified with the slightly better performance over the GT. Only an enthusiast will pay that much more for the slight drop in temps (the exact amount can be roughly seen in nikhsub1's testing). Most enthusiasts will prefer an all copper top and I question the your reasoning for not having included it in the first place.

Now how you run your business is up to you. But I find it disappointing for you to dismiss my inquiries. I recommend Swiftech products up and down (please take a look at [H] forums where my recommendations have labeled me a Swiftech fan boy). As an XS member who looks upon Swiftech's position in the market fondly, I can only hope that the CEO of that company would be more receptive towards inquiries, even if it calls that said CEO's judgment into question.

[Pete]

I was tempory suspernd big diffenrce! Oh which Charles is not replying back to and the mod that did it wa sout of line with his manner and lanuge!

I have proff, XS does look at all the topics and photos of the stuff coming off!

Gabe ya work 24/7!! Fair play like

[gabe]

I'll withdraw that the use of that word then. ....

Thank you, I appreciate that.

..

But I find it disappointing for you to dismiss my inquiries. ...

I am not. We are making copper block are we not? As to Delrin, we'll see.

I can only hope that the CEO of that company would be more receptive towards inquiries, even if it calls that said CEO's judgment into question.

You are free to question my judgement, and I am free to defend my positions. It is the manner in which you qualified some aspect of our business that I felt compelled to respond to. This matter is now settled.

I do appreciate your support for our products, and listen to your suggestions. How responsive Swiftech is with regards to such suggestions depends on the consensus that we build inside of our company.

[nikhsub1]

I do appreciate your support for our products, and listen to your suggestions. How responsive Swiftech is with regards to such suggestions depends on the consensus that we build inside of our company.

I'm sure Gabe won't respond to this as I think he's got me on ignore? He got upset when I talked about the performance of the unbowed Apogee line. He thinks I am a Swiftech 'hater' which I am most certainly not. Anyhow, I was at Swiftech in early January and told Gabe in no uncertain terms that he should absolutely make different tops instead of aluminum. He went on a rant about the plating. I said users won't care what plating it's got. He brushed me off. It seems to take A LOT of people to and moan before he will listen.

[peebee]

We are making copper block are we not? As to Delrin, we'll see.

That is a great thing!
When do you think will be any news regarding this?

[Movieman]

I've just been reading through this and had some thoughts.
Is it fair for anyone to question what anyone charges for their product?
It comes across to me as rude and insulting.
Here's a guy running a company with employess, insurance( and thats a killer here in the US) overhead from his building. All the added costs that Joe Blow making a part at his home shop doesn't have to even consider.
The market sets the price of any item. If people perceive that an item is a "fair" deal then they buy it, if not they don't. Really is that simple.
Then from the companies perspecive whether they are making 5% net on an item or 500% it is that market that they have to deal with.
The company has to find that price point where they sell enough volume to keep their production costs down and yet make a profit.
Add in that today( In the US) everyone wants to be making $150K+ to live the "good life" and you just start to see the pressures that any business is under. Their employees want yearly raises no matter if the company is growing or not. Every year costs go up,etc,etc..
You can "suggest" an improvement on a item. Every manufacturer worth his salt wants to hear ideas for improvement BUT it can only be in a politely worded suggestion and not as a demand. You don't have that right.
It is his company and he decides, no one else.
He lives with the results of those decisions, not anyone else so gentleman, cut this guy a little slack.
I don't know him at all but he's been a hell of a lot more patient here than I would have in his shoes.
Read this thread back to yourself and while doing so imagine that you are the company owner.
You will realise very fast that some here should have chosen different words in their posts.
I'm speaking for myself on this, not as a moderator at XS..

[Till]

They're doing their own designs now

(threads still missing)

[LogAn'sRun]

I couldn't agree more Movieman. Truth spoken to the last period.

[rogueagent6]

I'm sure Gabe won't respond to this as I think he's got me on ignore? He got upset when I talked about the performance of the unbowed Apogee line. He thinks I am a Swiftech 'hater' which I am most certainly not. Anyhow, I was at Swiftech in early January and told Gabe in no uncertain terms that he should absolutely make different tops instead of aluminum. He went on a rant about the plating. I said users won't care what plating it's got. He brushed me off. It seems to take A LOT of people to and moan before he will listen.

Quoted to make sure he sees it then.

[sick_g4m3r]

movieman, that is brilliant.

@nikhsub1, we are DAMN lucky he evens bothers to look at us on this forum. i woudlnt immaturely piss him off.

[nikhsub1]

@nikhsub1, we are DAMN lucky he evens bothers to look at us on this forum. i woudlnt immaturely piss him off.

The flip side is that HE is damn lucky that the users HERE buy his products.

[ranker]

The flip side is that HE is damn lucky that the users HERE buy his products.

I concur. Let's not forget that it was us enthusiasts that propelled Swiftech. There's a reason why manufacturers, CEO's, resellers participate here; we represent an important part of their customer base and it helps them to keep in touch of what it is us enthusiasts are after.

[_G_]

They're doing their own designs now

(threads still missing)

I like the O'Rly design

[MrToad]

agreed,

he isn't doing anyone any favors. it's a mutual relationship.

andyc

Which I think could keep being beneficial for all parties involved if we can keep our manners ^^

Profiteering is a word to describe a particularly ugly conduct, and should be used with Xtreme care.

And just to get it off my chest, 150% markup=/=150% profit.

Argh! Using Marketing terms again. This spells trouble. I can fell my bowels twitching already.

[Jedda]

I thought a whole lot of people pissing and moaning was a concensus?

[CyberDruid]

If ever there was a "Tempest in a Teapot" it's this thread lol.


Copper is unworkable/Delrin incorrect for the application--been stated. Gabe's got a design element that is not going to change--been stated. AF made one for personal use--been stated.

The rest: pricelss

A thread like this would be more at home on OverClock.net--where no one reads or listens...just posts and spouts their POV...lol

As posted above perhaps the next block is where the focus needs to go.

EDIT: Just so there is no question: I think it's great that gabe and OP are here and respond to the peanut gallery. This peanut has been well pleased with many Swiftech products--just not real keen on the GTX for several reasons.