I'm just waiting on how best to cool a 290, and I want to know if XFX will support their warranty if I talk it over about putting on a custom cooler... There is no way in the red hot core of the earth that I will allow that reference cooler to run in my office. I already have a Poweredge server obliterating my silence. I've moved it around so that the noise doesn't bother me (and its constant, easier to drown out!).

Custom/aftermarket cooler or its a bust for me and I'll drop the coin on a 7970 GHz edition.