Amd Volcanic Islands details

[Lanek]

It says it might cost $650, that chart has ~ and ? on it, what makes you think the number after the $ symbol is any more accurate?

I believe they have take the 780 price and transfer it.. and there's a good reason, from a market perspective, if its faster, AMD could have think they can adapt their price to the market .
Now, the 780 and 770 have not really sold well, and AMD could have a sweet spot price around 600$, in reality, its most likely 599 $ .. a nice sweet psychological spot..
Then they could decrease the price to 550$ and certainly still got decent margin.

The second thing is AIB will come with their own models really quick after this release ( mid october for what i have heard here and there, maybe some even faster ), so dont charge to much on reference cards, the non reference cards will not hit the 700$ line .. ( 599$ reference cards.. 629 to 659$ for non reference ).

The third thing is Nvidia could react pretty fast and decrease the 780 price.