Serious, now with the "drama queen" aside... these are bad news if real. I'm talking about business opportunity and business plan... not just about frustration for the users.
You all know that a business, to be successful, has to be structured in 2 things: Offering a solution that the competition still didn't address ( in this case, my guess is the price/performance/multi-thread performance/cores ) in a profitable timeframe that will allow the solution to gain market share and be a clear choice for buyers.

If you keep the first part but you start messing with the timeframe where you are going to commercialize your solution, other variables will take place.

If June was a very good timeframe, because it was a "dead cluster" where the competition wouldn't annouce any new products and BD would have a big plus there to gain market... in September, there is going to be lots of buzz about the new products from Intel.

That's why i think, if true , it's not a good move.