Well, in my opinion, the 500 series kinda caught AMD a wee bit more off guard than expected, so the HD6900 series is more reactive than not. The HD6800 series were right on the dime, however. If you want a GTX570, go get one. I have no qualms for buying from either one (laptops are a different case, for me). Though I typically buy nVidia used, since I hated looking at their 8800 prices when I first started out.