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Intel has multiple teams, some focused on uarchs while others on shrinks. This allows them to interleave products and offer a new uarch every 2 years while in between we have a shrink.
Main locations are Hillsboro Oregon ( Netburst, Nehalem, Haswell ), Haifa Israel ( Pentium M, Core, Sandy Bridge ) and Houston, Texas ( Atom ).
Haifa uarch team was working on SB ever since Core ( Core 2 products ) was finished in 2005. So they had plenty of time to refine it. This year they started working on the tock after Haswell's ( done by Oregon ) succesor scheduled for launch in 2015 and 15nm.




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