Finally, with this data in hand we went to NVIDIA to ask about the longevity of their cards at these temperatures, as seeing the GTX 480 hitting 94C sustained in a game left us worried. In response NVIDIA told us that they have done significant testing of the cards at high temperatures to validate their longevity, and their models predict a lifetime of years even at temperatures approaching 105C (the throttle point for GF100). Furthermore as they note they have shipped other cards that run roughly this hot such as the GTX 295, and those cards have held up just fine.
Oh 10C* headroom before my card themrally throttles. SURELY...SURELY this will not be an issue in August...in florida....when my room gets to 90F...SURELY!