Quote Originally Posted by iddqd View Post
A modular memory controller (such as one located on a north bridge chip) allows for more platform flexibility without the need to have redundant logic that tends to ramp R&D and production costs.
Yep, 939 is a great example of worse case scenario... The AM2+ AM3 stopgap has shown that AMD must have felt as if it was dumping some of its 939 users into Intels lap by that. And now it looks as if Intel will be doing the same with Nehalem and its IMC new socket 771 deal. Will AMD have some worth flocking to at that point though as 939 users saw in Core 2? One can only hope as it sure as heck is not enticing in mass right now.