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[-Boris-]

was not a comparison to single chip but whole family and whole family ranges form 4-16 core.

I saw this answer coming, that's why I made the car analogy. In this business, all companies, has always talked about their fastest product. There is simply no sense in making claims based on average performance for an entire line of products. What if they decide to release a lot of models with 4 cores, is it only 5% faster? Or if they only release on single version with 8 cores is it 50% faster? If they compared the way you're saying then the result would differ greatly depending on how many low end models they intend to release. If intel releases a lot of different ULV models i7 around 1.5GHz, would that suddenly make Phenom II faster than i7? No of course not, Phenom II would still get it's ass kicked then you compare the high end models.

It's never been compared that way before, what's the reason they would do that now?