The whole things pretty simple, if you don't want to pay the price then don't. I personally think Rolexs are overpriced and a rip off however I don't go spamming the forums about it, I just don't buy one.

Value is always subjective and what is a fair price to one person is completely outrageous to another. Fesser is free to run their business how they like and you as a customer are free to not buy their products. However, I don't understand the benefit in complaining about them over and over again, values vary from individual to individual so who am I to say what is a good value for everyone?

Back on topic: It'll be interesting to see if they can improve on the current radiator design. Personally I don't see it but I'm not a thermal engineer so I'll wait and see.