The Sandy Bridge Preview (Anand)

[JumpingJack]

well k series will cost more for one and all youll get is limited unlocked multipliers. if you want more overclocking choice well have to shell out atleast 400 more for 2011 setup compared to similarly performing 1355 setup

It's all relative, 200 bucks is more than what? It is certainly more than an 80 buck Celeron no doubt. So yeah, it will probably come with a 30 or 40 buck premium. An I7-870 goes for 289, a 875K for 329. People will need to make up their minds.

In terms of OCing, what choices do you want -- unlocked multipliers make it even easier. I don't really get what you mean by limited unlocked multipliers.

Certainly, AMD will exploit this with similarly prices CPUs on their own. AMD has always catered more to the enthusiast overclocking crowd as well.

In a less stringent way, AMD will need to go a similar route anyway meaning offer up mainstream/consumer oriented skus and also support higher-end platforms. Integrating the GPU on to the CPU has it's advantages and disadvanges, BD will not have the GPU and will cater to a different socket for high end DTs -- you can bet it will be cheaper though.

But it is all relative, AMD or Intel will feature out CPUs into the market it is up to what performance, features, things people are willing to pay or not pay for. It really makes no difference.