Isn't that what tons and tons of hardware companies do everyday? Intel/AMD/Microsoft changes some goofy crap and your soundcard don't work. It the soundcard companies responsibility to fix it. Customer service.
Instantly lose sales? Most of the people who use a dedicated physx card are enthusiast. They are somewhat tech literate. Plus Nvidia was how many months late to market with DX11? You can't blame people for jumping ship. Actually I would argue they are killing sales right now. They are putting a real bitter taste in a whole bunch of mouths right now. There was NO disclosure that physx required a nvidia card as display to function properly. That alone probably warrants a class action anti-trust lawsuit.
Nvidia's biggest problem is they wanna be like Apple. They want everything to be closed. IMO, if they would just open SLI up to all platforms they could sell more cards. The problem is their Apple business model makes them want a chipset license to close the market again and run a Monopoly per se. I owned a 680i. That board was built so generic and cost so much. Their margins must have been huge during the "good" years. The problem is ATI is competitive now. The world has changed in discrete graphics.
FWIW, I own both cards and like both. I enjoy benching nvidia more, and the gaming experience on ATI. I just think nvidia is a bs company, but their products are good.






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