The really, really annoying thing is that I feel like I am required to defend Nvidia because the ATI fanboi-ism is SO blatant. It wasn't an epic win for Nvidia so everyone who likes ATI interprets that as "FAIL FAIL FAIL". It isn't a black and white win or lose, if you want FPS (and to a much lesser extent FPS/$) go GTX470/480. If you want efficiency, go 5870/5850. If you want ULTIMATE, go 5970....

And on the whole PhysX thing, it is an advantage.... because Nvidia has a decent lineup of PhysX games (3-5 good ones) while ATI doesn't have any games with exclusive physics... something is better than nothing.