I think a large part of the problem is people recommending parts that THEY like and that they think are the best. When someone is asking for advice, you need to take a step back and consider what is best for their situation, not yours.

Another issue that really ticks me off is the fanoyism. There is such thing as brand loyalty that is not fanboyism. For example, I have a brand loyalty to swiftech because I own many of their products and they have never failed on me. But if someone asks for a list of parts, I will tell them in a heart beat if they need to go with a PA or BI GTX rad.

The fact that if EK or Bitspower (sorry to pick on names, but I need to make a point) makes a mistake, then they are praised for coming out and admitting it. However, if Swiftech or DangerDen make a mistake, then God help them. You know that they will be slaughtered by the parts of the XS masses that love to join on bandwagons. You can be loyal to a brand but still keep it civil and just. Just because you like one brand over another doesn't give you the right to blindly beat down the company you don't like.