AMD's Answer to Intel Atom or AMD UVC

[JumpingJack]

Step 1 to failure IMHO. You need to get attached to a major OS and actually run most of the apps on it already. This isn't Wintel turf; even WinMo7 or 8 will probably still be ARM exclusive because of its sheer scalability.

Even at this stage, nVidia's Tegra already beats Moorestown by a simple reason- it actually has a GUI (OS?), and the ARM architecture can run most of the current cellular OSes.

Linux... let's say I'm very unkeen on it popularizing any form of personal computing. A major platform cannot tolerate 2 architectures at once- there will be no compatibility benefits and it would be a definite pain in the behind to even accommodate for the other architecture's code. That's actually disregarding the fracturedness of Linux/OSS development already!

Intel is rich, but I have a feeling that their hands are tied on this one. Moorestown can get itself into a lot of embedded devices that all have custom/non-mainstream OSes, but a real cellular OS? Literally zero light at end of tunnel.

You could very well be right ... ARM may be so entrenched it doesn't happen... but you can expect to see Atom in smart phones in the not to distant future. That I am pretty certain will happen, how many and how successful, who knows.

It is troubling that you seem to think Linux is not a major OS, for embedded applications through to server, Linux is very successful. It has an enormous library base, and can be tailored down for low power applications. It doesn't matter if you, personally, do not like it or are not keen on it -- your opinion will not be the make or break of linux success. It has been well recieved, supported, and distributed throughout the industry.

It's odd -- so you think the OS is everything, but application development, writting, and porting are constant irrelevant of the OS? Hmmmmm... who knows, maybe your right ... Atom will be a failure. Personally, I don't think so... borrowing from a standard software stack is a compelling reason. Besides, ARM -- as low power as it is, is computationally very slow for the devices it serves. Atom will beat it, I have no doubts, just in responsiveness if anything.

What if Atom makes it into iPhone 3.0... that almost guarantees success.