Quote Originally Posted by tajoh111 View Post
I have the opposite feeling. If they are going to launch it, launch it early, even if they have no quantities to sell. That way the hype of the 6970 is derailed because it can no longer claim fastest GPU crown.

If NV had crap loads of cards to sell I could understand your reasoning(as they want to sell a crap load of cards before the 6970 comes out), but it sounds like quantities are horrendous. So NV is not launching this card early to make money obviously. I think launching such a low quantity product is to just steal your competitors fanfare.

This release is a pure marketing move. If the 6870 was launched before the gtx 460, the release of the gtx 460 would have been a crazy disappointment.

I think you have to ask yourself? Why would NV release a card that not going to be for sale immediately ahead of it competitor if at the very least it didn't beat it. Their is no logical reason to release it later.
Well, then why didn't Nvidia do so with Fermi v1.0? It works both ways here