Jonathan has his own Fan boys and girls who buy his suggested products just like AMD fanboys and Girls living in denial since Conroe launched. Or P4 owners doing the same when AMD was kicking Intel's @$$!
Please don't misunderstand me on this, I never thought it was great even if it worked. I'd like to pat Asus, Creative, Auzentech and the rest on the back when they do great. I'll also slap them up-side-the-head when they don't. I don't and have NEVER bought anything with Jonathan's name on it=P I see the whole marketing thing as LAME since it's just paying a higher price for a name and nothing special added to the Cooler, Motherboard, Case or what ever else with his name on it.
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