StyM
10-20-2016, 05:07 AM
https://www.techpowerup.com/226986/amd-pushes-for-vr-icafes-in-china
Gaming iCafes are a popular phenomenon in markets such as China, and although it will take a while for VR headsets such as Oculus Rift and HTC Vive to become mainstream among consumers in such markets (owing to their steep prices), it's possible for iCafes to at least sell the experience of VR to the masses. Given the size of the Chinese market, engaging directly with iCafes presents companies like AMD with a big commercial opportunity.
According to a report by Taiwan-based industry observer DigiTimes, AMD is pushing for the concept of "VR iCafes" in China. This would be your everyday iCafe with special booths that have VR hardware (HMDs, controllers), letting people play VR content/games. The company is reportedly engaging with the vast industry of indigenous game developers, as well as the entertainment industry, to create games and content to serve in these iCafes. AMD is promoting VR through its LiquidVR technology, which among other things, cuts down effort by game developers to create VR content.
Gaming iCafes are a popular phenomenon in markets such as China, and although it will take a while for VR headsets such as Oculus Rift and HTC Vive to become mainstream among consumers in such markets (owing to their steep prices), it's possible for iCafes to at least sell the experience of VR to the masses. Given the size of the Chinese market, engaging directly with iCafes presents companies like AMD with a big commercial opportunity.
According to a report by Taiwan-based industry observer DigiTimes, AMD is pushing for the concept of "VR iCafes" in China. This would be your everyday iCafe with special booths that have VR hardware (HMDs, controllers), letting people play VR content/games. The company is reportedly engaging with the vast industry of indigenous game developers, as well as the entertainment industry, to create games and content to serve in these iCafes. AMD is promoting VR through its LiquidVR technology, which among other things, cuts down effort by game developers to create VR content.